Not Just a Thing of the Past
Handwritten thank you notes are not just a thing of the
past. While you might not see many these days, the cards you do send or receive
will mean more than you’d ever think. Handwritten notes are a powerful way to
send a message to a customer to thank them for doing business with your
company. They don’t actually take that long to write, and your company will
stand out amongst others because of the 5 extra minutes you took to write the
note.
Many companies don’t send handwritten thank you notes
because they don’t realize how important they can be in building a relationship
with a customer. Businesses that do realize the importance of saying thank you
will surely win loyalty points with their customers. Although it is hard to
write a thank you note for every customer, send a few from time to time to your
larger accounts or most loyal clients. If you are growing so large that it is
hard to find time for notes, hire someone to help write them for you.
Stick out from the Competition
Taking the time to write a handwritten thank you note will
take you a notch above your competition. When talking to many entrepreneurs
about the role thank you notes play in their business they note that everyone
sends surveys and emails these days. Only a small percentage actually takes the
time to do a thank you note, if you are one of those few you are already
setting yourself apart from your competitor. Try sending thank you notes and
gift cards to each customer who refers in a new client, they will appreciate
your appreciation and might reward you with additional referrals.
What a Thank You Note Means to your Client, You and your
Employees
Thank you notes show that you truly care about your client
doing business with you and that you want to go the extra mile to personally
say thanks. When you receive thank you notes from companies as well as
testimonials and thank you letters from customers try posting them on a board
for everyone at the office to see. Feedback and thank you’s are rewarding and
motivational for everyone and they are a good reminder of why you do what you
do at your business.
Including a Handwritten Note with an Order
If your business involves shipping a product to your
clients include a quick note to the customer that is personalized to them. If
you know something about a customer’s family, dog, or favorite hobby; mention
it. For instance, you could say congratulations on their son graduating from
high school. If they enjoy running, wish them good luck with their next big
race. One little personalized sentence will help the customer remember you and
return for your products or services.
Summary:
Writing thank you notes means a heck of a lot to the
person receiving them. The notes will create loyal customers, increase
referrals, and help in building a great relationship with your clients or
patients. Handwritten thank you notes can be simple and quick to write
if you have all of your materials in one place. Make writing a few thank you
notes a part of your day and your satisfied customers will certainly reward
your company’s bottom line. Take action today!
Source: Thinkentrepreneurship.com
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