Thursday, November 7, 2013

The Power of a Handwritten Thank You Note and How it Will Help Your Business



Not Just a Thing of the Past
Handwritten thank you notes are not just a thing of the past. While you might not see many these days, the cards you do send or receive will mean more than you’d ever think. Handwritten notes are a powerful way to send a message to a customer to thank them for doing business with your company. They don’t actually take that long to write, and your company will stand out amongst others because of the 5 extra minutes you took to write the note.

Why don’t many companies send handwritten Thank You Notes?
Many companies don’t send handwritten thank you notes because they don’t realize how important they can be in building a relationship with a customer. Businesses that do realize the importance of saying thank you will surely win loyalty points with their customers. Although it is hard to write a thank you note for every customer, send a few from time to time to your larger accounts or most loyal clients. If you are growing so large that it is hard to find time for notes, hire someone to help write them for you.

Stick out from the Competition
Taking the time to write a handwritten thank you note will take you a notch above your competition. When talking to many entrepreneurs about the role thank you notes play in their business they note that everyone sends surveys and emails these days. Only a small percentage actually takes the time to do a thank you note, if you are one of those few you are already setting yourself apart from your competitor. Try sending thank you notes and gift cards to each customer who refers in a new client, they will appreciate your appreciation and might reward you with additional referrals.



What a Thank You Note Means to your Client, You and your Employees
Thank you notes show that you truly care about your client doing business with you and that you want to go the extra mile to personally say thanks. When you receive thank you notes from companies as well as testimonials and thank you letters from customers try posting them on a board for everyone at the office to see. Feedback and thank you’s are rewarding and motivational for everyone and they are a good reminder of why you do what you do at your business.

Including a Handwritten Note with an Order
If your business involves shipping a product to your clients include a quick note to the customer that is personalized to them. If you know something about a customer’s family, dog, or favorite hobby; mention it. For instance, you could say congratulations on their son graduating from high school. If they enjoy running, wish them good luck with their next big race. One little personalized sentence will help the customer remember you and return for your products or services.



Summary:

Writing thank you notes means a heck of a lot to the person receiving them. The notes will create loyal customers, increase referrals, and help in building a great relationship with your clients or patients. Handwritten thank you notes can be simple and quick to write if you have all of your materials in one place. Make writing a few thank you notes a part of your day and your satisfied customers will certainly reward your company’s bottom line. Take action today!

Let Marketink help you produce that unique Thank You card that reflects the look and personality of your company. Call us at 877.245.6723

Source: Thinkentrepreneurship.com

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